Schweizer Werbewoche: Martin et Karczinski provides the impulse for and acts as designer and support to KUKA

home_presse_werbewoche_detail.png

How Martin et Karczinski uncovers the soul of a brand and, with the consultancy approach »beyond«, has expressed KUKA’s new identity in a nutshell. In the latest issue of Schweizer Werbewoche, Nora Dämpfle reports on strategic brand management and design in the interplay between man and machine.

home_presse_werbewoche_detail.png